Simply Straight Review: Hair Straightener and Brush


Simply Straight

Simply Straight is a 2-1 ceramic hair straightener and brush.

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Claims & Features

  • Heats to 450 degrees
  • Ideal for travel
  • Does not damage hair
  • Auto shut off after 60 minutes
  • LCD display shows temperature
  • Salon quality
  • Works with all types of hair
  • Straightens and styles in one pass

Cost & Availability

Simply Straight is available from the product website for $39.99, with free shipping. A bonus travel case is also included for free. As of this February 2016 writing, we have not seen this product in stores. If you have seen it locally, please drop us a comment below.

There is a 30-day money back guarantee. The shipping policy states that it will ship within 30 days from the date of purchase. The official domain was registered in October 2015.

The product weighs 1 pound and is made in China.

Simply Straight Commercial

The TV commercial below has been airing as of this writing.

Transcript of the TV ad above:

It’s time to straighten your curly hair. You could spray on the chemicals, wrestle with a blow dryer and brush, and waste even more time with a flat iron that literally flattens and fries your hair. Or you could simply brush your curly hair straight instantly with Simply Straight, the amazing new ceramic straightening brush that combines the power of a flat iron with a gentle styling ability of a brush to make straightening your hair as easy as brushing your hair.

No flat iron damage. No chemicals. No hassle. And because you straighten and style your hair in one pass, you’re done in half the time. The secret is Simply Straight’s ceramic wrapped bristles lift hair at the root to deliver gentle heat around every strand without flattening or frying your hair.

“Flat irons are a problem. It fries your hair. Literally burns your hair, but with Simply Straight it makes it easy and with one brush, I can get the job done.”

“Tried the chemical straighteners. They stink, they’re horrible, and they’re damaging to my hair. What I love about Simply Straight is I can do my hair all by myself and have wonderful, professional results.”

And now straightening the back of your hair is as easy as brushing it. Any type of hair and any length. Perfect for all ages.

“It’s a lot easier than having to go to the salon and get blown out and get it styled. With Simply Straight, it’s just so much easier. I can do everything at home and still look like I just left the salon.”

So stop wasting time with your old-fashioned flat iron that flattens and fries your hair and forget expensive hair straightening brushes that cost up to $300 and simply brush your hair straight with Simply Straight for just $39.99 and the shipping is free. You’ll also receive our deluxe travel case absolutely free so call or go online now.

Simply Straight Reviews

Simply Straight is a 2-in-1 ceramic hair brush and straightener which was featured on HSN in late December 2015 and has been advertised on television since then. This electric ceramic styling brush it said to straighten and brush hair at the same time. This is achieved through heat which is delivered to each bristle, which is then brushed through the hair.

The technique to achieve straightened and brushed hair is to select a portion of hair and then brush, making sure the hair moves across the bristles. It may require a slightly different technique than either brushing or straightening, with more of a twist of the wrist in order to keep the hair flat against as many bristles as possible.

Another important point is the hold your hair at the end as you brush it. You’ll want to brush your hair with a regular hair brush first in order to remove knots and tangles, as this could disrupt the effectiveness of Simply Straight (more on that later). You’ll also want to use it on dry hair only, and ideally there will be no product in your hair such as gels or hair spray.

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There are three buttons on Simply Straight: On/Off, and heat controls, with a maximum temperature of 450 degrees. The handle doesn’t get any hotter than you’d expect with a flat iron, although the back of the brush does heat up to the point that you may want to avoid touching it.

The instructions are moderately helpful, although the importance of the section describing which temperature is best for different types of hair seems understated. If you have thin or delicate hair, you’ll want to use the low setting of 365 degrees. Medium is 410 for average hair types, while high (450 degrees) is best for thick or curly hair.

We’ve found that 2-in-1 hair tools are not typically better than using a specific product for one purpose – in this case a hair brush and flat iron. Take the InStyler Wet to Dry, for example. That product is said to dry and straighten hair at the same time, but there are certain concessions that must be made which render it less useful than a hair dryer and flat iron. Thus, if you are expecting to simply brush your hair which will somehow be straightened in the process, you may be disappointed. The process is more like straightening in that you have to do it section by section – and the fact that hair must be brushed before use seems to defeat the purpose of the brush.

That said, there are a number of consumers who have stressed that Simply Straight met or exceeded their expectations. Satisfaction with such a product is bound to vary, as hair types and user techniques will vary greatly. We found that thick and curly hair, even at the high setting, was problematic for some users.

Note: When perusing reviews of Simply Straight, you may find YouTube videos which review another product by the same name, so be aware that this is not the only “Simply Straight” you may find online.

Product About Paragraph

Simply Straight is described in the following manner on the product website:

The amazing new ceramic straightening brush that combines the power of a flat iron with the gentle styling ability of a brush to make straightening your hair as easy as brushing your hair! This revolutionary brush smooths and straightens your hair in minutes! Simply Straight™ heats up to the perfect temperature for a super-fast, even heating that will not damage hair. Simply brush your hair for tangle-free styling!

As one YouTube reviewer summarized Simply Straight by saying, “It kind of works.”

Similar Products

Simply Straight is not the only game in town. A cursory search of Amazon yields a number of brush straighteners which sport similar designs and features. Some of these have been around for years and are very highly rated.

Epic Conclusion

As with most 2-in-1 products, Simply Straight works for most people, but some concessions must be made. The fact that hair must be brushed before using Simply Straight seems to defeat the brushing portion of this product. Not a bad product overall, although results are bound to vary wildly.

Have you tried Simply Straight? Please give it a star rating and comment below.